What’s driving the boom in small-ship cruising?
The article says small-ship cruising is growing rapidly and is no longer a niche, with UK search demand for 19 small-ship and luxury cruise brands up 71% over two years and generic search interest in terms like “small ship cruises” and “expedition cruising” also rising strongly. It argues the boom is being driven by changing guest preferences for more immersive, less crowded, and more curated travel, with smaller ships able to access ports larger ships cannot.
Sources & references
- https://www.cruisetradenews.com/exclusive-small-ship-cruising-is-no-longer-a-niche/
- https://www.cruisetradenews.com/whats-driving-the-boom-in-small-ship-cruising/
- https://www.cruisetradenews.com/ctn-investigates-is-gen-z-driving-the-multi-gen-cruise-boom/
- https://www.cruisetradenews.com/is-cruise-on-the-brink-of-a-critical-shortage-of-crew/
- https://www.cruisetradenews.com/experiences-inclusion-and-value-top-cruisers-agendas/
- https://www.cruisetradenews.com
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